This study seeks to quantify Uber’s contribution to the Greek economy over its ten-year presence. Uber achieved fast expansion in Greece, generating significant economic impact of €110 million in terms of GDP, and 6,900 FTEs in the economy.

Beyond measuring impact, the study outlines a clear policy path: streamline Greece’s regulation to align more closely with EU practices. Digital platforms and Mobility as a Service (MaaS) can boost transport efficiency and reduce unnecessary trips. The ride-hailing legislation in Greece is excessively restrictive (3-hour minimum trip duration, return to garage requirement, minimum prices). Portugal’s 2018 ride-hailing reform achieved significant results in turnover, waiting times and service availability. If Greece catches up with Portugal, turnover in the taxi sector (incl. PHVs) could go up by 40% with an additional economic impact (direct, indirect, induced effects) of up to €318 million of GDP & 6.000 FTEs.